01 Jan 08 Does the Agent That Offers Video Marketing Have an Edge?

The Sellsius dudes asked this very question in a recent poll.

Being passionate about what we do, it is easy to get sucked into “the great video debate” with virtual tour and slide show vendors. It’s easy for us to get emotionally involved when discussing video with people that resist change with all they have. It’s also easy to see which way video is headed: every number we have have points video up and to the right. Is video more expensive/difficult than its counterparts? Yes..it should be. But, we have to get passed the scenario where we just stick video next to other types of presentations and ask “which is more expensive?” because the reality is that real estate pros that aren’t using video will soon begin to lose business to those that are. Am I just some real estate technology vendor flapping my gums? What does your gut tell you?