Archive for August 21st, 2008

Sheep Wolf Shark Bait

One waits, one makes moves. One relies heavily on peripheral vision, one need only focus on what’s ahead. The most important thing to note about using video is that it is a real, tangible, competitive advantage. This is especially so when trying to win listings over agents that don’t use video. Brian Copeland’s statement says it all:

“I have a 100% listing rate. I’ve never lost a listing. In my first eight months of real estate (which was in 2006) I closed 62 homes without being with a builder or on a team. I know you guys looked silly walking the floor in space suits, but you truly are the new frontier. Thanks for making [video] accessible, easy, attractive and affordable!”

While we disagree entirely with the opinion that we “looked silly walking the floor in space suits,” and truly believed we looked like super heroes, we still think the world of Mr. Copeland.

Watch his interview with Team WellcomeMat in Vegas:

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